We help all
kinds of clients

Small to medium enterprise,
non-profit organisations,
and individuals.

 

We collaborate on a
wide variety of work

Our specialties are working on new ventures,
business makeovers, and special campaigns.

 

Our Experience

We're experienced in copywriting, designing
and marketing project management.

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What We Do

At Hook and Loop, we create branding, marketing materials and websites to help your business grow. Our point of difference is combining both design and content writing to create highly effective marketing tools.

Website design and content is our specialty

While we believe that integrating content and design strengthens all your marketing, our specialty is website design and content that helps your business soar to new heights.

The added value of high quality content and design

Our job is to help you engage with your customers and support the success of your business with professional content and design.

What does this mean?

  • For starters, we write your marketing content (also called copy) AND create beautiful – and useable – designs for websites, brochures, e-newsletters, print newsletters, digital content and more.
  • We can help you consistently promote your brand across all the marketing tools you need to use, to give your customers a clear idea of what you are all about and why they should choose you.
  • Our focus is on creating high quality marketing and communications tools for our clients with a minimum of stress, by creating professional content and design for you.

By looking after all these details, we aim to streamline the process of promoting your business – allowing you to concentrate on running it.

Linking quality content and strong design for better marketing

Content is the information you use to engage with your customers or community.  Design is how you present that information.  They’re equally important elements – but don’t always get equal professional attention.

Effective marketing material features:

  • well-written, targeted messages
  • consistent application of branding
  • Legible design and
  • a clear call-to-action

By providing an all-in-one content and design service, Hook and Loop streamlines the process of creating brochures, newsletters and website design and content for your business, ensuring you can put your marketing into action faster, with more impact.

Content Examples

Written content – also known as copy – is used in:

  • website content
  • blogs and social media posts
  • SEO writing
  • email newsletters
  • print newsletters
  • brochures
  • annual reports
  • customer magazines

It’s vital to remember that it’s not just what you say that counts, it’s how you say it – keeping your target audience in mind!  We work closely with our clients to find out exactly what they do and who they need to communicate with, in order to create compelling content that reflects their business and brings results.

Design Examples

At its simplest, design means both how good something looks and how usable it is. Design is the backbone of:

  • Logos, corporate identity and branding
  • Website design
  • Website usability
  • Marketing publications

It’s not just that you want your online and offline marketing tools to look good – you want them to work hard to promote your brand and set yourself apart from the competition.  You also need them to be functional and easy for customers to use.  For example: with a growing number of people accessing websites from tablets and smart phones, it’s essential for your website to work properly on these devices.  That’s why we ensure all the websites we offer are responsive – they display on tablets and smartphones as effectively as they do on desktops.

Hook and Loop will look at your business, brand and customers to develop great design that supports your marketing aims.

Content and design working together

At Hook and Loop, we mesh together high quality content and design in one seamless package.

Whether you need a brand identity, website design and content, traditional brochure, glossy customer magazine, or a regular series of newsletters to stay in touch with your database, we’ll handle the details and save you time and stress. Getting professional marketing results couldn’t be easier.

Removing your marketing headaches

Hook and Loop’s integrated content and design service can help:

  • Small to medium sized business that don’t know how to highlight the benefits of their product or service with professional design and content.
  • Not-for-profit organisations who need tools that work to engage effectively with their audiences.
  • Individuals including politicians, artists and speakers – anyone wanting to reach out to their communities and establish or reinforce a personal brand.

Get started!

If you want someone to help create your professional marketing tools including websites, branding, brochures and newsletters, check out what we have to offer in:

Or have a chat with us about how we can help support your marketing – and take away the headaches – with integrated content and design.