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Feel Good Food campaign for Western Potatoes

Feel Good Food campaign for Western Potatoes by Hook and Loop

Feel Good Food campaign for Western Potatoes by Hook and Loop
Recipe magazine development, photography, layout and copywriting for Western Potatoes by Hook and Loop
Content Marketing – Customer Magazine
Bud the Spud toy custom designed and produced for Western Potatoes by Hook and Loop

Feel Good Food magazine campaign for Western Potatoes by Hook and Loop
Potato Pantry designed and produced for Western Potatoes by Hook and Loop
Recipe development, photography, layout and copywriting for Western Potatoes by Hook and Loop

Feel Good Food magazine for Western Potatoes from Hook and Loop
Feel Good Food website for Western Potatoes by Hook and Loop
Potato Dressing product packaging for Western potatoes by Hook and Loop

Custom story content deveoped and written for Western Potatoes by Hook and Loop
Fact booklets for in-store promotion, Feel Good Food, Western Potatoes, from Hook and Loop
Content Marketing – Customer Magazine
Potato Microwaver packaging for Western potatoes by Hook and Loop

Fact booklets for in-store promotion, Feel Good Food, Western Potatoes, from Hook and Loop

We provided a raft of services supporting Western Potatoes’ state-wide Feel Good Food campaign.  Primarily tasked with writing and designing a glossy 12-page magazine 4 times a year, we also developed a website to support an extensive database of recipes, an online store to sell Western Potatoes merchandise, plus a host of press ads, print material, merchandise and packaging.

This was a diverse and exciting – and delicious – campaign to work on.  Best fun was had designing and producing and packaging custom merchandise products, including a “potato pantry” and a toy version of their existing mascot, “Bud the Spud”.

Read more about our work on campaigns.

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Hook and Loop

Integrated Content and Design for Web and Print - web design, copywriting and graphic design specialists.

0404 086 140
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100 Carr St West Perth 6005

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  • About
    • Our Clients
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