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New venture Palea gets a brand image and website

Brand Identity for Palea Project Associates by Hook and Loop
Brand Identity for Palea Project Associates by Hook and Loop
Brand Identity for Palea Project Associates by Hook and Loop
Website for Palea Project Associates by Hook and Loop

Website for Palea Project Associates by Hook and Loop
Brand Identity for Palea Project Associates by Hook and Loop

Palea Project Associates, who work extensively in regional areas on community liaison projects, often with indigenous communities, approached us for a new brand identity and basic website.

The brief was to bring a lightweight and understated design scheme to an image of the palea (which is akin to a kernel or nut), a botanical reference often associated with desert grasses.

Working in an iterative manner with the owner from concept through to delivery, we were very pleased with the end result, which we think has a timeless quality.

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Hook and Loop

Integrated Content and Design for Web and Print - web design, copywriting and graphic design specialists.

0404 086 140
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100 Carr St West Perth 6005

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© Hook and Loop Pty Ltd 2019. All rights reserved.

  • About
    • Our Clients
      • Small to Medium Enterprise
      • Non-Profit Organisations
      • Individuals
    • Case Studies
      • New Ventures
      • Marketing Makeovers
      • Campaigns
    • Our Experience
      • Writing
      • Designing
      • Production Management
    • More
      • Testimonials
      • FAQs
      • Our Team
  • Services
    • Website design and copywriting
      • Get Online
      • Professional Websites
      • Ecommerce Websites
    • Graphic Design
      • Brand Identity
      • Marketing Materials
      • Display Advertisements
    • Publication content and design
      • Enewsletters
      • Print Newsletter
      • Magazines
  • Our Work
  • Blog
  • Contact

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